Everything about Email Marketing in 6 minutes


511
4 comments, 11 shares, 511 points
email *@ marketing

It was in the year 1998 when I was in my 3rd year of Engineering, one of my friends started gossiping about email. Neither was he able to explain to me clearly nor was I able to comprehend the complexity of the solution.

How can someone send me an email and I can open and read from anywhere in this world? This article will provide you a simple way to grasp everything about email marketing. Bookmark this article as this will be your reference point. I will keep adding more content to this with time.

What is Email?

Communications distributed by electronic means from a single computer user to one or more recipients via a network. If this did not make much sense then let me put it in a simple way. Email is an electronic communication – like your physical letter – which is sent to another person with an email id.

Inventor of Email
Inventor of Email

History of Email How many of you knew that the Inventor of email is V.A. Shiva Ayyadurai. He invented email in 1978 and he filed an application for copyright in his program. In 1982 the United States Copyright Office issued a Certificate of Registration, No. TXu-111-775. Off course such remarkable inventions are seldom devoid of controversy. People still debate over the invention of the humble electric bulb.

 

 

 

Facts - How many of you knew that V.A. Shiva Ayyadurai invented #email in 1978 #MIT Click To Tweet

What is email id or email account? The way you have a PO number or a physical address identifying your home or office, an email id is also a unique identifier to recognize your digital address for receiving communications.

How to open an Email Account You can open a free email account from providers like G email, Email Yahoo, AOL, email t online, Rediffmail, bt email login, Hotmail email, nwemail, msn email, orange email, rogers email, Yandex, and more. These are completely free services in public interest. You can also buy your own domain and purchase email services for that domain. Microsoft Exchange is a very popular email server for professional domain emails. It also offers a simplified application with its Office365 suite. Yandex Mail offers 1000 professional mailbox for free with complete IMAP/POP access.

Microsoft Exchange is a very popular email server for professional domain emails. It also offers a simplified application with its Office365 suite. Yandex Mail offers 1000 professional mailbox for free with complete IMAP/POP access. Google continues to pump big bucks into its data center operations. During 2013, Google invested a massive $7.35 billion in capital expenditures in its Internet infrastructure. A significant part of this spend is towards providing their free email services.

Free Email Account Providers

G email, Email Yahoo, AOL, email t online, Rediffmail, bt email login, Hotmail email, nwemail, msn email, orange email, rogers email, and Yandex.

 

How to use email to communicate

First of all, you need to have an email account and you need to know your recipient’s email id. If you have a free Gmail account, then login to Gmail and Compose a letter. Type in the email ids of all those you intend to send your email and click the send button. You can send your email to 1 recipient at a time, or many recipients at once. Sending emails to more than 25 recipients at a time from services like Gmail or Yahoo can trigger a SPAM filter. This can result in your email getting delivered to your recipient’s SPAM box. Here is an example of a

You can send your email to 1 recipient at a time, or many recipients at once. Sending emails to more than 25 recipients at a time from services like Gmail or Yahoo can trigger a SPAM filter. This can result in your email getting delivered to your recipient’s SPAM box. Here is an example of a follow up email after interview.

Email Spam Word Checker

What is SPAM?

Spam is an irrelevant or unsolicited message sent over the Internet to a large number of users for the purposes of advertising, phishing or spreading malware. Spam filters built inside the email services detect unsolicited emails and push them to the SPAM box of the recipients. The recipients seldom check their Spam box so you need to take extra care to ensure that your emails are spam safe. Many countries have implemented stringent Anti-Spam laws. Here is a reference to the

The recipients seldom check their Spam box so you need to take extra care to ensure that your emails are spam safe. Many countries have implemented stringent Anti-Spam laws. Here is a reference to the law of Canada. Checklist to increase your email open rates.

What is email marketing

Email *@ is already proven as the most popular and cost-effective channel to market your product or services. Even with the popularity of Social Networks, for every $1 invested in email *@ marketing, gives you a $42 return. Email marketing involves promoting your services and products by sending large bulk emails, often using email automation tools.

Get fresh new ideas on small online business.

Email Marketing for Bloggers

Across the world wide internet, 15.8 million bloggers are using WordPress for their blogs. Around 90% of these blogs do not get a monthly average traffic of 10,000 page views. Isn’t this something to worry? Blogs without traffic are Ships passing by in the middle of the night. As a misconception, a majority of the bloggers still consider SEO as their main source of traffic and are yet to realize how

As a misconception, a majority of the bloggers still consider SEO as their main source of traffic and are yet to realize how email *@ marketing can boost their monthly page views pushing their blog to the top 10% of the world.

Tom was so excited about his promotion to Vice President of the company he worked for and kept bragging about it to his wife for weeks on end.

Finally, she couldn’t take it any longer, and told him, “Listen, it means nothing, they even have a vice president of peas at the grocery store!”

“Really?” he said. Not sure if this was true or not, Tom decided to call the grocery store.

A clerk answers and Tom says, “Can I please talk to the Vice President of peas?”

The clerk replies, “Canned or frozen?”

Email Marketing for SaaS Companies and Startups

SaaS products are essentially sold using non-traditional inbound marketing techniques. The world is fast progressing towards a Subscription based economy. More and more software product companies are turning to SaaS and subscription models. Email marketing contributes 40% for the lead generation, 60% of the lead conversion, and 45% of the customer retention in the SaaS business. If SaaS companies are missing out on email marketing, then they should now realize what metrics are they getting behind.

Email marketing contributes 40% for the lead generation, 60% of the lead conversion, and 45% of the customer retention in the SaaS business. If SaaS companies are missing out on email marketing, then they should now realize what metrics are they getting behind.

Check this post to find the Top 25 Email Lookup tools to built your email list.

Email Marketing for eCommerce

eCommerce business relies heavily on email *@ marketing. They provide product recommendations, purchase receipts, delivery updates, and promotional blasts with email. This industry is fast moving towards more sophisticated and intelligent forms of email marketing that are automatically triggered based on the customer’s action on their online stores.

Retainly’s Email Marketing System helps small business with email marketing as well as large enterprises with marketing automation. Give it a try.

Summary
Everything about ? Email Marketing in 6 minutes
Article Name
Everything about ? Email Marketing in 6 minutes
Description
This article will provide you a simple way to grasp everything about email marketing. Bookmark this article as this will be your reference point. I will keep adding more content to this with time.
Author
Publisher Name
Retainly
Publisher Logo

Like it? Share with your friends!

511
4 comments, 11 shares, 511 points
Palash Bagchi

Constant Innovator, fanatic marketeer, value creator, Growth Hacker. Making a positive impact on society with better technology.

4 Comments