The biggest challenge even with the most accomplished bloggers and content writers is to decide on what to write about. While many people who have gained expertise on a particular subject, tend to share their knowledge and experience with others, by writing about it, many bloggers struggle on a daily basis to find profitable blog post ideas. Let’s not deny the fact that no matter how good you can write, unless and until more and more people read your content, your knowledge and creativity stay only with you.
So every blogger and content writer should not neglect to find profitable blog post ideas that will ensure that the content not only is searched and read by many but is also easily discovered on the search engines.
While I am not going to talk about search engine optimization here, (while you can very well take a look at another article dedicated to SEO), I am going to make your life a lot simpler by providing a very easy and scientific approach to arrive at your profitable blog post idea.
A Step by Step Approach to finding your Next Profitable Blog Post Idea
The First task is to identify a niche or category for your blog post. Some of the suggested categories are.
|Travel & Leisure||Auto||Nonprofits||Business|
|Photography||Home & Lifestyle||Music||News|
|Gaming||Parenting||Politics||Beauty & Health|
Based on these suggested categories, shortlist one, and think about something about that category. Let’s say we start with Travel & Culture, you can shortlist keywords like Travel Destinations, Backpacks, Travel Accessories, Rock Climbing, Travel Cost, Air tickets, Bus tickets, and so on.
Then use Google Trends to research your shortlisted topics.
I tried with Backpacks as a search term and found that it is significantly growing in search volumes.
The next step is to make an assessment of the profitability and competitiveness of the keyword.
The result was both exciting and disheartening. The keyword Backpacks has a very high search volume of 1.2 Million per month but at the same time, the competition is also too tough – 0.97 out of 1.
At the same time, Google had plenty of sponsored advertisements for the keyword, which is also a strong indication that my post will attract good advertisements from Adsense.
So I continue with a little more research. The objective is to find variations with the keyword backpacks so that collectively I can target a basket of related keywords that are less competitive and can reach a high search volume.
The objective is to find variations with the keyword backpacks so that collectively I can target a basket of related keywords that are less competitive and can reach a high search volume.
Examples are the latest backpacks, backpacks for men, backpacks for women, and more. At this time it is also advisable to use Answerthepublic tool to get more options around my keyword. Using the tool I found some more lucrative keywords like backpacks gcs, backpacks mod, backpackers Queenstown, Zara backpacks, and more.
If I am keen on affiliate marketing, some of these keywords will also help me make decent commissions.
This technique can be easily replicated for any niche or category you want to write about or need ideas to write about. It took me 12 minutes to find lucrative keywords for my next topic.
“Queenstown Backpackers Tell their Tale.”
Did you like it? If you want to ask me anything, just comment here. I will respond.